EXPERIENCE
2011-Present Sully Executive Services Owner
× Independent licensing and contract negotiations for fashion brands.
× Consulting at the executive level for brand extension and corporate development.
× Mentor leadership of operational management and team building.
× Process analysis and implementation.
× Consulting and/or licensing contracts include:
o March-December, 2013 Tyr Tactical, LLC Peoria, AZ On-site
o July, 2011-Present Universify (Formerly CRG Licensing) VP of Licensing
o 2012-Present Adrenaline Athletic Training Coach
o 2012 Putnam Accessories Consulting
× Licensing contracts include:
o Weatherproof, Kooba, Yak-Pak Bags, 46664 Nelson Mandela Foundation
× Motivational and Keynote speaker since 1979, including:
o California Country Club Association
o Turning Leaf Seminars.
2011-Present Pelle Pelle, Inc. West Coast Sales Manager
× Maintenance and growth of West Coast territory.
2009-2013 Servite High School Associate Head Coach, Linebacker Coach
× Mentor leadership of students, team, assistant coaches, parents, and faculty.
× Game planning, film breakdown, weight training and team coaching.
× 2009 and 2010 CIF Southern Section Pac 5 Championship Teams.
× Board member of the St. Alexis Fundraising Committee for financial assistance.
2010-2011 English Laundry, Inc. Director of Licensing
× Restructured the licensing portfolio to secure a successful sale of the brand for approximately $10 million.
× Developed new product category licenses and signed category licenses within the first 3 months-worth over $92 million in national wholesale sales.
× Created and licensed the nationally sold derivative brand Lion’s Crest by English Laundry.
× Developed and implemented new infrastructure within the company to empower growth.
× Developed infrastructure and strategy for brand extension into new territories worldwide.
× Managed the network of international licensees and domestic staff.
× Developed and managed the approval process for new product to be introduced to the brand and how the brand is presented to the public.
× Researched and vetted potential partners worldwide; negotiated licensing agreements.
2001-2010 Pelle Pelle, Inc. Vice President of Licensing and International Business
× Developed new product category licenses.
× Researched and vetted potential partners worldwide; negotiated licensing agreements.
× Developed infrastructure and strategy for brand extension into new territories worldwide.
× Managed the network of international licensees and domestic staff, including the merchandising of and designs of product lines.
× Managed the approval process for new product to be introduced to the brand and how the brand is presented to the public worldwide.
× Responsible for over $100 million in worldwide sales in Europe, Japan, Canada, and China.
× Developed retail store relationships that built the foundation for west coast distribution.
1997-2001 Beverly Hills Polo Club Brand Brand Manager
× Head of international retail store development, designing the retail concept, and coordinating the opening of 15 BHPC retail stores in the Middle East, Europe, and Asia that helped grow the brand to $400 million in worldwide sales.
× Key roles in marketing development, licensing and contract negotiations.
× Brand manager for Karl Kani Jeans, a licensor represented by BHPC.
1992-1997 Underground Railroad Brand Owner, President
× Acquired licensing contract with the Negro League Baseball Museum in Kansas City, MO.
× Conceived, created, designed, and merchandised successful clothing lines for the Underground Railroad and Negro League Baseball Brands, sold nationally into all channels.
× Collective sales for both brands $15 million annually, managing 31 employees.
1987-1992 Ego Sportswear Owner, Vice President
× Developed strategies and business plans that grew brand from $0 to $2 million within first 18 months and built sales to $3.5 million annually.
× Manager of marketing/sales, head merchandiser, head designer, and key account salesman.
× Cover of national MAGIC (Men’s Apparel Guild In California) Magazine, Fall 1991
1987 Detroit Lions Starting defensive back.
1985-1986 Tampa Bay Buccaneers Starting defensive back.
1979-1984 Los Angeles Rams Defensive back.
× NFL Alumni and Former Players Association Transition Board Member
× 1984 Selected to the Pro-Bowl as an alternate
× 1981-1984 Player representative of the NFLPA Union; Member and Southern California Chapter Co-Chair for Business Development.
× 1979 Participant, Superbowl XIV, Member NFC Championship Team
EDUCATION
University of Delaware, 1979 Graduate
× B.S. Physical Education/Physical Therapy; Emphasis in Athletic Training
2009 Athletic Hall of Fame Inductee, Alumni member
2011-Present Sully Executive Services Owner
× Independent licensing and contract negotiations for fashion brands.
× Consulting at the executive level for brand extension and corporate development.
× Mentor leadership of operational management and team building.
× Process analysis and implementation.
× Consulting and/or licensing contracts include:
o March-December, 2013 Tyr Tactical, LLC Peoria, AZ On-site
o July, 2011-Present Universify (Formerly CRG Licensing) VP of Licensing
o 2012-Present Adrenaline Athletic Training Coach
o 2012 Putnam Accessories Consulting
× Licensing contracts include:
o Weatherproof, Kooba, Yak-Pak Bags, 46664 Nelson Mandela Foundation
× Motivational and Keynote speaker since 1979, including:
o California Country Club Association
o Turning Leaf Seminars.
2011-Present Pelle Pelle, Inc. West Coast Sales Manager
× Maintenance and growth of West Coast territory.
2009-2013 Servite High School Associate Head Coach, Linebacker Coach
× Mentor leadership of students, team, assistant coaches, parents, and faculty.
× Game planning, film breakdown, weight training and team coaching.
× 2009 and 2010 CIF Southern Section Pac 5 Championship Teams.
× Board member of the St. Alexis Fundraising Committee for financial assistance.
2010-2011 English Laundry, Inc. Director of Licensing
× Restructured the licensing portfolio to secure a successful sale of the brand for approximately $10 million.
× Developed new product category licenses and signed category licenses within the first 3 months-worth over $92 million in national wholesale sales.
× Created and licensed the nationally sold derivative brand Lion’s Crest by English Laundry.
× Developed and implemented new infrastructure within the company to empower growth.
× Developed infrastructure and strategy for brand extension into new territories worldwide.
× Managed the network of international licensees and domestic staff.
× Developed and managed the approval process for new product to be introduced to the brand and how the brand is presented to the public.
× Researched and vetted potential partners worldwide; negotiated licensing agreements.
2001-2010 Pelle Pelle, Inc. Vice President of Licensing and International Business
× Developed new product category licenses.
× Researched and vetted potential partners worldwide; negotiated licensing agreements.
× Developed infrastructure and strategy for brand extension into new territories worldwide.
× Managed the network of international licensees and domestic staff, including the merchandising of and designs of product lines.
× Managed the approval process for new product to be introduced to the brand and how the brand is presented to the public worldwide.
× Responsible for over $100 million in worldwide sales in Europe, Japan, Canada, and China.
× Developed retail store relationships that built the foundation for west coast distribution.
1997-2001 Beverly Hills Polo Club Brand Brand Manager
× Head of international retail store development, designing the retail concept, and coordinating the opening of 15 BHPC retail stores in the Middle East, Europe, and Asia that helped grow the brand to $400 million in worldwide sales.
× Key roles in marketing development, licensing and contract negotiations.
× Brand manager for Karl Kani Jeans, a licensor represented by BHPC.
1992-1997 Underground Railroad Brand Owner, President
× Acquired licensing contract with the Negro League Baseball Museum in Kansas City, MO.
× Conceived, created, designed, and merchandised successful clothing lines for the Underground Railroad and Negro League Baseball Brands, sold nationally into all channels.
× Collective sales for both brands $15 million annually, managing 31 employees.
1987-1992 Ego Sportswear Owner, Vice President
× Developed strategies and business plans that grew brand from $0 to $2 million within first 18 months and built sales to $3.5 million annually.
× Manager of marketing/sales, head merchandiser, head designer, and key account salesman.
× Cover of national MAGIC (Men’s Apparel Guild In California) Magazine, Fall 1991
1987 Detroit Lions Starting defensive back.
1985-1986 Tampa Bay Buccaneers Starting defensive back.
1979-1984 Los Angeles Rams Defensive back.
× NFL Alumni and Former Players Association Transition Board Member
× 1984 Selected to the Pro-Bowl as an alternate
× 1981-1984 Player representative of the NFLPA Union; Member and Southern California Chapter Co-Chair for Business Development.
× 1979 Participant, Superbowl XIV, Member NFC Championship Team
EDUCATION
University of Delaware, 1979 Graduate
× B.S. Physical Education/Physical Therapy; Emphasis in Athletic Training
2009 Athletic Hall of Fame Inductee, Alumni member